Journal
Metropolitan Journal of Academic Multidisciplinary Research
MJAMR
The Influence Of Media On Humanitarian Intervention. A Case Of South-Sudan Embassy
Nagumya Ruth, Freeman Crispus
| Journal | Metropolitan Journal of Academic Multidisciplinary Research (MJAMR) |
| Volume / Issue | Vol. 3, No. 2 |
| Published | 29 February 2024 |
| ISSN | 3006-4384 |
Abstract
The study aimed at the influence of media on humanitarian intervention. a case of south-Sudan embassy and it was guided by the following objectives; To determine the relationship between technological advancements and humanitarian intervention, to determine the relationship between media ownership and humanitarian intervention and to determine the relationship between advertising revenue and humanitarian intervention. Open-ended questions were also incorporated for explanatory qualitative follow-ups aligning primary and secondary strands (Creswell, 2014). Semi-structured interview guides were similarly designed and pilot tested as moderating instruments for qualitative data collection from key informants allowing emergent themes to arise within structured parameters. Data was analyzed using IBM SPSS for descriptive statistics comprising frequency distributions, measures of central tendency, variability and standard errors as well as Spearman’s correlation and structural equation modeling to verify relationships. From the findings, there was a very strong positive correlation between technological advancements and humanitarian intervention. Nearly 89% variation in humanitarian intervention can be explained by technological advancements. The regression model which uses technological advancements as a predictor variable was highly significant and can explain around 79% of the variations in humanitarian intervention. Technological advancements have a significant impact on and accurately predict levels of humanitarian intervention. For every unit increase in technological advancements, humanitarian intervention increases by 0.395 units on an average. Technological advancements were a statistically significant predictor of humanitarian intervention as indicated by the t-value being greater than the critical value and the significance value being less than 0.05. Based on these results, some recommendations for strengthening this relationship include: government and private partners should allocate more funds to media organizations to support their humanitarian reporting and advocacy work; capacity building initiatives are required to enhance media's role in emergency communications; collaboration between aid groups and media needs to be expanded further so that people's needs can be better represented.
Keywords
Media
communication and Humanitarian Intervention
Cite This Article
Nagumya Ruth & Freeman Crispus (2024). The Influence Of Media On Humanitarian Intervention. A Case Of South-Sudan Embassy. Metropolitan Journal of Academic Multidisciplinary Research, 3(2). https://journals.miu.ac.ug/pages/article.php?article_id=1694
More in This Issue
View full issue →
6
Determinants of Foreign direct investment In Uganda. A case study of Kampala District
imports
FDI and economic growth
7
Determinants of Foreign Exchange Rates in Uganda
GDP
interest rate
foreign direct investment and capita flow
8
Developing A Model For Organizational Preparedness And Business Disasters: A Case Of Small And Medium Enterprises In South Western Uganda
Model Development
organization features
business disaster
small and medium-sized enterprises
9
Eco-Tourism And It’s Impact On The Development Of Local Industries. A Case Study Of Bwindi Impenetrable National Park.
Eco-Tourism
Development and Local Industries
10
Effectiveness Of Internships And Apprenticeship In Media Recruitment And Carrier Development. A Case Study Of Nansana Municipal Council
Internships
Apprenticeship
Media Recruitment And Carrier Development