MJAMR

The Role of Uganda Media in Protection of Women’s Rights in Uganda, a Case Study of New Vision News Paper.

Ainembabazi Edinah, Dr Arinaitwe Julius, Crispus Freeman


Abstract

It is impossible to ignore the media's importance in defending women's rights. Nonetheless, it is a widely held belief among media experts today that media attention of women's issues is gradually declining. Women are still viewed as dependent, docile people who scarcely participate to socioeconomic development, despite the fact that the study's men-to-women ratio is 49:51. The study's premise is that media portrayals of women's difficulties have not received enough notice, aid, or concern. The study also aims to provide light on the various ways that women are portrayed in the media. According to the figures, 32% strongly agreed, 40% agreed, only 2% were unsure, 23% disagree, and 7% severely disagreed with the assertion regarding rejection of critical journalists. Also, the chart showed that 8% of participants answered and 12% strongly disagreed with the assertion. Due to the New Vision newspaper's extensive distribution throughout Uganda, it was chosen as the media outlet for the case study. The study's results validate its working theory. Most of the news about women was stereotypical, based on beauty and fashion, and defined women mostly in their 'natural' role as mothers and wives, rather than contributors to societal developments. The study generally recommends the media to highlight women's contribution, whether in political, economic or social spheres.

Keywords

media and women’s rights
Metropolitan Journal of Academic Multidisciplinary Research

Cite This Article

Ainembabazi Edinah, Dr Arinaitwe Julius & Crispus Freeman (2023). The Role of Uganda Media in Protection of Women’s Rights in Uganda, a Case Study of New Vision News Paper. Metropolitan Journal of Academic Multidisciplinary Research, 2(5). https://journals.miu.ac.ug/pages/article.php?article_id=841

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