This research takes a critical look at challenges of citizen journalism as a form of new media in Uganda. It also tried to establish the factors that have influenced the increasing growth and popularity of citizen journalism. Citizen journalism for the purpose of this research was limited to blogging. Blogging has become a channel through which people share ideas, news, advice and analyses on different happenings in the society. The study was guided by the following research questions: (I) what challenges citizen journalism has posed to media industry in Uganda? (ii) How UBC respond to challenges posed by citizen journalism in Uganda? (iii) What factors influence citizen journalism practice in Uganda? To achieve these objectives, descriptive survey and cross-sectional designs were carried out. On whether the interactive nature of news media has made online journalism popular and accessible, 47 respondents representing 62.7% rated the statement as very true being followed by 20 respondents representing 26.7% who rated it as true, seven said somewhat true (9.3%) and one respondent said (1.3%) s a i d not true. The mean was therefore 3.51 which clearly suggest that it is true that the interactive nature of news media has made citizen journalism popular and accessible. This study has also revealed that there is a lot of collaboration between professional and citizen journalists. This collaboration has great benefits for professional journalism. The citizen journalism being practiced is institutionalized (rather than alternative in the institutional sense), but there is a continuous need for the negotiation of power and emphasis between these two elements because research.miu.ac.ug/publications 457 Metropolitan Journal of Social and Educational Research (MJSER) ISSN 1813-4262 (Print) ISSN 1813-4270 (online) Vol. 2 Issue 2, May - 2023, Pages: 457-474 they do have different epistemological foundations.